Digital marketing is driven by the production of high quality and engaging content. One of the challenges for any business is to maintain a consistent production of content marketing that supports core messaging about brand, product and services. Given the volume of content writing that online viewers are presented with daily, it is critical for businesses to be creative and unique.
Native Writers Only
While other digital marketing agencies may outsource their content (or even offshore it to non-native writers), at Social Me Multimedia, we work closely with our clients to develop a content strategy and customized marketing collateral. All of our content is written in-house by our team of American and Canadian writers who are college or university graduates, with more than ten years of industry experience in marketing and advertising. Our writers are diverse in their niche topics, and offer the cultural relevancy that only native North American writers can provide. International clients who wish to appeal to the North American consumer or business-to-business market also rely on Social Me Multimedia for effective and affordable content and business communication projects.
Did you know that your blog is a valuable communication tool that offers important SEO benefits? A corporate blog is an excellent way to share important announcements, new product or marketing initiatives and promotions, as well as the culture that is unique to your business. It is an essential public relations tool that is frequently underused by small and medium sized businesses, but it remains one of the most cost-effective ways you can promote your business.
Google algorithms scan millions of websites per day, looking for new content and rewards websites with favorable search rankings, when the site demonstrates a long term commitment to sharing high quality (error and grammatically correct) content. We can explain how many blog posts, and the preferred length and format of the posts are required to capitalize on this free, organic method of improving search results through your website blog.
LinkedIn Pulse Articles
If your business is on LinkedIn (and it should be) or if you are an executive who is networking via the world’s largest professional network, sharing articles and insights on LinkedIn is essential. Demonstrate your thought leadership in your industry with regular articles on LinkedIn Pulse, and present your brand, skills and qualifications to peers and new business opportunities. An active LinkedIn profile and articles helps connect brands and professionals to new customers and business-to-business opportunities worldwide.
Guest Blog Placement
Another organic SEO strategy to help generate traffic to your website is the placement of guest blog articles. Did you know that authority websites (you know, the ones that have amazing traffic and subscribers?) accept content that is informational and interesting to read. While these authority websites won’t accept an article that is “too commercial”, you can submit content that provides one link back to your website. It is an excellent organic back link strategy to help improve your search engine results. Ask us about our guest blogging and content placement services, and about penetrating new online communities to create brand awareness.
Our client work has been featured in:
Diversify your digital marketing content with monthly or quarterly newsletters, interactive flip-books or provide a fun and interesting e-book for your customers to download. We offer turn-key service (content writing and Adobe InDesign layout) to help you create:
- Tri-fold brochures (from $69)
- Sales manuals (from $149)
- Training manuals (from $129)
- Catalogs (ask for a quote)
- Event flyers (ask for a quote)
- E-books (from $399)
- Bi-fold brochures (from $89)
- Website landing page content (from $279)